Google My Business

Google My Business Posts:

4 written posts each month that will appear in the Google My Business Knowledge Panel.

Promote your business on the most visited sites in the world: Google Search and Maps.

3 out of 4 online customers use a search engine to find a business, and 7 out of 10 online customers made a purchase from a business they found using a search engine. Source: Google.

It’s no secret: Google My Business has become a wildly important service for local businesses. Not only does a well maintained and regularly updated Google My Business listing improve SEO, but posting promotions and upcoming events will increase your customer engagement.

When a customer Google’s a business they most often look at hours of operation, location, website and reviews. Posts that promote certain items or events for the business add to the value of having everything under the Google My Business listing; more to see, less to look for.

With our GMB service, you will receive:

o Four custom developed posts published to your Google My Business listing each month.
o A monthly content call with a Team member.
o Full ownership over your Google My Business listing.

Note: Google My Business posts disappear after 7 days. As per guidelines from Google, these posts should be short with highly engaging images. No links, but will likely include a sentence or two. Google My Business posts should only be used on events or promotional items. This service is not available for business categories that belong to the lodging industry like hotels, motels, guest houses, and RV sites.

– Roughly 1 in 5 searches on Google are related to location. Additionally, nearly one-third of all mobile searches are related to location, and location-related mobile searches are growing 50% faster than all mobile searches. Google My Business posts not only appear in search results, but also on Google Maps. This is a massive opportunity for local businesses to promote their brand.

– Every month, there are over 5B searches on Google for restaurants, 5M for coffee shops, 1B for clothing stores, 600M for hair & beauty salons, 1B for banks and 3B for hotels. Posting to Google My Business gives a business the opportunity to stick out from the crowd.

– By connecting Google My Business with our platform, you receive regular reporting on the performance of your listing. This includes how many times consumers interact with your Knowledge Panel within search results.

FAQs

Can I preview the posts before they go live?

All posts are emailed for approval to you in advance. Once approved, all posts will be visible in your TRL Dashboard “Scheduled Posts” tab in Social Marketing.

What kinds of posts can I expect to see?

These posts should be short with highly engaging images. No links, but should include a sentence or two. They should only be used on events or promotional items, and will disappear after 7 days.

If I don’t like one of the posts, are we able to delete it?

Yes, you are free to log in to your Google My Business accounts and remove any posts you wish.

Add ons:

  • Managed Google Search Ads
  • Complement a Google My Business listing with fully managed paid search ads.

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